Traffic Strategies That Work
Tuesday, October 25th, 2005
by Connor Young
HOLLYWOOD, FL - Gathered in a conference room at the Diplomat Hotel, a couple hundred Internext Expo attendees braved an 11:00 am start time last Saturday to listen to a panel of experts talk about adult website traffic strategies. Speakers on the panel included Johnny V from WildLine!, Mark Hurson from Gallery Traffic Service, Mark Gallione from CyberCat, Brandon Shalton from T3 Report, Jack Mardack from ProfitLAB, and Kourosh G from XXXCash.com. The panel’s moderator was Mike Braccio. Mardack kicked off the discussion by pointing to the role of trust and relevancy in search engine algorithms. According to Mardack, search engines like Google are starting to concern themselves more with “trust” at the expense of pure relevancy. In other words, if two companies rank similar for relevancy on a given keyword search, the company with the better trust profile would get the better ranking in search results. Mardack did not give any specifics on how this might work, but said the shift to models that emphasize trust would benefit companies with established brands and quality products and services… 
